Santa Monica Observer - Community, Diversity, Sustainability and other Overused Words

By Preity Upala
Observer Staff Writer 

An Oasis in the desert- GBK's Luxury Lounge at the Coachella Music Festival

 

April 25, 2019

Lance Bass of INSYNC

April 12th, Indian Wells-This Festival season, GBK, the veteran Luxury Lifestyle Gifting and special events company hosted an exclusive celebrity Luxury lounge in honor of the 2019 Coachella Music Festival. Held at gorgeous resort in Indian Wells, The Miramonte Indian Wells Resort and Spa, this year the guests were treated to a lavish array of gifts and services.

The guest list included Bands, Singers, DJ's and Performers from Coachella's 2019 lineup along with Top Actors and Influencers. 

GBK's Coachella Experience started off with a cocktail party on Thursday night where attendees joined N*SYNC's Lance Bass and his brand, the Micro Tap Trailer for a pint of brew as well as a performance by Singer Erick Hasbun.  Friday's day experience included DJ Adam Gomez (ADM Entertainment) spinning tunes and a neon press wall created by LA-based artist and muralist, Cloe Hakakian, that was on display both days.

As always, there were plenty of beauty brands that showcased their presence. This includes brands such as Kate Mesta Jewelry, where each piece of jewelry is handcrafted and one of a kind. Also present was Necklet, a unique brand who gifted their patented magnetic jewelry clasps designed to keep your layered necklaces untangled throughout the day. And exciting fashion and accessory brand present was VICI Collection, a women's apparel brand with fashion forward and ready to wear statement pieces.

Cannatera skincare, which uses Cannabinoid rich extract, which is known to fight against aging and protects against free radicals and keeps skin calm. Aztec Secret clay masks by Etana Beauty were a big hit of the event, where guests were gifted a jar of Aztec Secret clay mask, apple cider vinegar, bamboo bowl, measuring scoop, mixing spatula and application brush all in a reusable tote.

Another novel brand present was Old Gringo, who makes handcrafted boots and fashions included a Leather Care Kit, Key Chains, Luggage Tags and shot glasses for guests. Glammy, a lighting brand was present and they were gifting Premium Lighted Vanity Mirrors that encompass vintage Hollywood glamour with state of the art technology. Fit Farm, who were present, gave guests a complimentary week stay at their fitness retreat located in Nashville, TN and Korean bedding brand, Crown Goose Luxury Bedding were onsite showcasing the latest from their luxury bedding and pillow collection. They also gifted guest's plush pillows from their line of luxury bedding. And lastly, Lucky Soul CBD products made from HEMP (that contain no THC), which includes their signature H20 Alkaline, Organic & Kosher water, gummies, oil, skincare and pet treats.

Guests at the Lounge with ETANA beauty Products

Guests were treated to delicious catering by the Miramonte Indian Wells Resort and Spa. Dulce Vida Organic Tequila offered tastings and bottles of their organic Tequila made from 100% blue agave. Guests of the two-day event enjoyed pours from the Micro Tap Trailer, which is a renovated vintage camper trailer, converted into a mobile bar serving beer on tap. Hint Water was also onsite with there refreshing beverage collection to cool off the heat of the desert! Everyone grooved to the beat of DJ Adam while they sipped and nibbled and really enjoyed the sunshine.

To conclude, it was a decadent and thoughtful gifting lounge with all the guests thoroughly enjoying what was on offer.

GBK is a luxury lifestyle gifting and special events company, formed in 2000 by Gavin Kelly. Widely known in the entertainment industry for bringing that little extra something into the Gifting Lounge environment, GBK offers its clients a full range of marketing services. For more information on GBK, please go to gbkproductions.com. We look forward to bringing to you the next GBK event that is not too far off.

 

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