Santa Monica Observer - Community, Diversity, Sustainability and other Overused Words

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By Preity Upala
Observer Staff Writer 

DPA dazzled at the Cannes Film Festival with "The Cannes gifting lounge 2022"

DPA supports fair trade, eco-friendly and innovative young companies at the annual Cannes Cinema Convention.

 

French actress Frederique Bel with a handbag from DeMarquet

Overlooking the French Riviera was the venue for one of Hollywood's most awaited event, Nathalie Dubois and her flagship brand's The DPA Cannes gifting lounge 2022. The venue this year was the glorious JW Marriott hotel located right on the croisette. DPA were introducing new brands from all over the globe in their famous Cannes gifting lounge. Post-pandemic, the 75th Cannes Film festival was much awaited and the gifting suite was a great accent to the festival.

May 18th through May 25th ", the palace of the stars", the JW Marriott Cannes welcomed as usual the most glamorous and sought-after location at the Cannes film festival 2022. This year, the DPA suite is about wellness, Beauty and Travel as usual.

DPA Japan, the Japanese sister office of the DPA group invited two amazing companies from Japan one of them being Saori Yoshimura, the owner of beauty salon" Kogao Magician", the best facial massage esthetician in Japan. Her technique now a fan favourite in Japan, takes off 10 years from your face! The second japanese brand Takanome was born with the belief of pursuing only "deliciousness" and has brought various innovations to the sake industry. Their Sake not only tasted sublime, but their brand when paired with food, brings the whole dining experience to the consumer.

Other brands present were Petrusse- a luxury scarf brand with three boutiques in Bordeaux and Paris, creative workshops at the Château Mauriac and more than 300 points of sale around the world. Biosalines, located on the famous French island Ile de Ré, created for the festival's guests, an immediate healthy glow effect" booster program for the face and for the body another program "Soft, smooth and luminous skin". Last but not least, DeMarquet presented it's selection of it's iconic "Night&Day" bag with interchangeable covers, appreciated by women who travel often for its practicality but also because it reflects a new and sustainable way of consumption.

One of the highlights of the suite was the French startup Fazup, specialized in amazing anti wave patches, for cellular phones. Fazup reduces the waves of 99%. And were presented in the gifting boxes to every DPA guest.

DPA offered amazing trips for the favorite travelers: 10 well-known stars will get 10 trips (valued at over $3,000) to Relais and Chateaux's Le Taha'a Island Resort and Spa, in French Polynesia, 5 minutes away from Bora Bora. Leading Hotels' Soori Bali will pamper 10 selected guests to Bali in its all villas and black sand beach gorgeous resort (designed by internationally renowned SCDA architects headed by Soo k Chan, Soori Bali is an inspired expression of contemporary Asian architecture The website and magazine Beau Monde traveler will add to fun, inviting stars to 25 of its destinations, such as Thailand, Tuscany, Cyprus, South Africa.

DPA loves to support fair trade, eco-friendly and innovative young companies. Krama Heritage supports ONG Pour un sourire d enfant, as well as giving jobs to 50 Cambodians, who work in very controlled and good conditions. The Kramas are a delicate multiuse Cambodian scarf, and stars had a choice of a gifted scarf.

DPA certainly provided one of the most unique experiences one could expect at a Hollywood gifting suite- a taste of an African Safari.The Kenyatta international Convention Centre (KICC) was present to showcase various Kenyan brands. Celebrity guests also had the unique opportunity to go on a private Kenyan safari in Africa, should they dare! They could choose from either a once in a lifetime 5-day package of Kenya's world class beaches or experience a 5-day front row seat to the famous migration on the ultimate Kenyan Safari. 

This is a true African gift suite! Among the exquisite companies presented in the room were: Ushanga , Sarova Hotels(selected guests were Gifted a Complimentary 5 day Beach or Safari Holiday), The Label Saba, Azana Collective, Billionaire Resort And Retreat(selected Guests were Gifted Complimentary 5 day Beach Holiday) Out OF Africa Kenya ,Ubuntu Life , The Hills Collection ,The kikoy co ,Qweh Wellness Salon, Belle n Beau Childrens. Selected guests were gifted a Joo and Co Tsavorite Gem stone. Tsavorite is roughly 200 times rarer than an emerald and can only be found in Tsavo, Kenya making it a very sought-after piece. Also present in this "African lounge" were the Kenya Tourist Board, Kenya Film Commission and Africa's first technology city, Konza.

The world's biggest and brightest stars were invited to this exclusive location at the JW Marriott, where they were pampered in luxury and style. "The DPA Cannes gift lounge" dazzled again on the Croisette of the Cannes film festival as guests were gifted amazing and luxurious international products" says event producer Nathalie Dubois.It will be one of the premiere retreats at the Cannes film festival. The lounge welcomed many A-list celebrities and jury members past and present at the Cannes film festival this year.

About DPA--DPA, a leader in celebrity gifting was founded by Nathalie Dubois- Sissoko, whose vision was to show her genuine appreciation to well-deserved TV and Film artists who have inspired and uplifted audiences through their work by gifting them with some of America's most exciting products.

The Founder Nathalie stresses that attributes her success to having access to unique and global exotic products and services at her Gifting events. "Celebrities want what's new and exciting – they want something different! Different is what they get at the DPA suites, as Nathalie originally from France, handpick products from all corners of the globe. She also wants the DPA suite to act as a platform for entrepreneurs and small businesses in the country that are looking for a great opportunity to get their products in the hands of image makers and social influencers within the entertainment industry. This is what makes DPA stand out amongst the very many gifting suites.

DPA was the first company to ever establish a "gift lounge" "suite cadeaux" or gift suite" on the Croisette and is today the ONLY marketing company to have established official partnerships with the biggest film or TV festivals worldwide and every year, it continues to amaze its stars and medias guests. A veteran in the production of star- studded events, Nathalie Dubois, President and CEO of DPA, has proven herself to be exceptionally innovative and successful in the realm of celebrity gift suites.

Tovah Feldshun from the Walking Dead with Biosalines

Originally from France, Nathalie Dubois attributes her success in part to her world travels and the exotic cultural influences of the products she picks for her unique gift suites. DPA worked also with corporations such as AMC, Warner Brothers TV or Dick Clark productions to produce official gift suites in events such such as American Music Awards, Billboard Music awards, Hollywood Film Awards, Toronto Film festival or world-famous Comic Con... With products, designers and treatments from all over the globe, Nathalie Dubois puts on the best show in town.

PAST ATTENDEES OF DPA GIFTING LOUNGES: Queen Latifah,Isabelle Adjani, Charlize Theron, Richard Gere, Sharon Stone, Gerard Jugnot, Christophe Lambert, Karin Viard, Angela Basset, Rachel Bilson, Eva Longoria, Morgan Freeman, Anthony Anderson, Terrence Howard, Catherine Deneuve, Spike Lee, Vanessa Williams, Kate Walsh, Paula Abdul, Eric Roberts, Jennifer Love Hewitt, Jennifer Hudson, Scarlet Johansson, Edie Falco, Sarah MacLalan, Vanessa Williams, Maria Bello, Minnie Driver, Felicity Huffman, Adrian Brody, Viola Davis, the Coen brothers, Colin Firth, Carey Mulligan, Tom Hardy,Roman Polanski, Claude Lelouch, Susan Sarandon and Viola Davis...

This event is not affiliated or official with the Cannes film festival

 

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